Beauty skin care brand Glamazon will not carry products from the cosmetics brand “glamazons” for fear of backlash from the anti-diversity and anti-women social media campaigns.
The brand’s chief marketing officer, Jodi Stacey, told the Los Angeles Times that “it’s not our intent to offend anyone” and that “glimazons are not our company”.
Glamazon is the name of the beauty brand that includes brands including Bobbi Brown, L’Oreal, and Prada, which have been criticized for the treatment of female celebrities.
It also comes after the US Justice Department announced a probe into the company, which it says sold products “designed to influence people to purchase products that perpetuated the very harms that we see as being committed by the companies’ owners”.
Glimazon’s social media presence is heavily influenced by the likes of Ivanka Trump, and the brand’s “Glamaze” Facebook page has more than 2.5 million likes.
The Justice Department’s investigation into Glamazondem brands came after a federal judge in New York ruled that the companies had to comply with the anti -discrimination law, the Civil Rights Act of 1964.
Glamaza did not immediately respond to requests for comment from Newsweek.